I had promised our blog readers additional information about the authors of The book, AgeProof: Living Longer Without Running Out of Money or Breaking a Hip by Jean Chatzky and Michael F. Roizen, M.D., (Grand Central, 2017), which takes a very different approach to the unusual two combined viewpoints of medicine and finance. If you did not read my previous post, CLICK HERE
Who are these two authors?
Jean Chatzky, the financial editor for NBC’s TODAY show, is an award-winning personal finance journalist, AARP’s personal finance ambassador and host of the pod…cast HerMoney with Jean Chatzky on iTunes. Jean is also a best-selling author. In 2015, Jean teamed up with Time for Kids and The PwC Charitable Foundation to launch Your $, a financial literacy magazine reaching two million schoolchildren each month. She lives with her family in Westchester County, New York. www.jeanchatzky.com
Dr. Michael Fredric Roizen is an American anesthesiologist and internist, an award-winning author and the chief wellness officer at the Cleveland Clinic. Roizen became famous for developing the RealAge concept and has authored or coauthored five number one New York Times best sellers.
He has been praised for encouraging Americans to exercise and live healthier lives – and has been an outspoken critic of politicians who use health funds for other purposes – particularly for taking tobacco settlement money and using it for unintended purposes. Besides advocating for a healthier lifestyle today, Roizen has speculated that by 2023 one of the 14 areas of aging might have a breakthrough that will allow people to live until 160 with the same quality of life as at age 45.
On Friday, August 5, I present a synopsis of the best-selling business book, Small Data: The Tiny Clues that Unocover Huge Trends” (New York: St. Martin’s Press, 2016) at the First Friday Book Synopsis in Dallas. You can register by clicking HERE.
But, you may not know much about the author, Martin Lindstrom. Here is a bio from the Washington Speakers’ Bureau that represents him (see citation below).
“Martin Lindstrom was named one of TIME magazine’s “World’s 100 Most Influential People” and is the author of several New York Times and Wall Street Journal best-selling books, including Buyology (Doubleday, New York, 2008), Brandwashed (Crown, New York, 2011) and Small Data (St. Martin’s Press, 2016). He is a trusted brand-and-innovation advisor to numerous Fortune 100 companies, including McDonald’s Corporation, PepsiCo, American Express, Microsoft, Nestlé, The Walt Disney Company and GlaxoSmithKline.
“Lindstrom is recognized as one of the world’s leading brand experts, having pioneered the introduction of brands on the Internet (1994), using our five senses in branding (2004), introducing neuroscience in advertising (2007) and exploring the next generation of subconscious communication (2010). He was named a top “Thinkers50 Global Management Thinker” in 2015.
“Due to his groundbreaking work, Lindstrom often features in The Wall Street Journal, The New York Times, Bloomberg BusinessWeek, The Washington Post, USA Today, The Economist, Harvard Business Review, The Independent, The Guardian and Der Spiegel. He regularly appears on ABC, CNN, CBS, FOX and the BBC.
“Buyology was voted “pick of the year” by USA Today, and it appeared on ten of the Top 10 best seller lists in the U.S. and worldwide, including The New York Times and The Wall Street Journal. His book BRANDsense was acclaimed by The Wall Street Journal as “…one of the five best marketing books ever published.” His books on branding have been translated into more than 50 languages and published in more than 70 countries worldwide.
“Lindstrom is a regular contributor to Fast Company, TIME and NBC’s Today with his popular “Main Street Makeover” TV series.”