Tag Archives: SuperCorp

Switch & Tribes & Many Other New Business Book Synopsis Presentations now available at 15minutebusinessbooks.com

Karl Krayer and I have just completed our 12th year of monthly presentations of business books at the First Friday Book Synopsis.

Our webmaster (thanks, Dana!) has just uploaded a number of these on our companion website, 15minutebusinessbooks.com.  When you purchase one of our presentations, you receive the handout, which includes representative key quotes from the book, and an outline of the content of the book.  In addition, you receive the audio of our synopsis in an MP3 format, which you can listen to on your computer, load into your iPhone/iPod, of use in any other way you would like.

The way to take maximum advantage of this is obvious – listen to the recording while following along with the handout.  This is what the participants at our live monthly event do each month.  But you can get plenty of information by listening alone while you work-out or drive, or just by reading the handout alone.

Here’s a testimonial from the CEO of a mid-sized, growing company.  He knew that a client was a fan of one the books we had presented, and wanted to discuss the book’s implications for his business.  The CEO purchased our synopsis from our site, read over the handout (he did not have time to listen to the audio), and then met with his client. The client had read the book – the CEO had not.  As they discussed the book, it was clear that our handout had provided enough of the important content that the CEO actually had a better grasp of the key content and transferable principles of the book than the other person had, who had actually read the book.

If you have never ordered from us, you might want to read the FAQ’s to understand where these presentations and recordings were made, and learn a little more about what we offer.  Some of these were presented by my colleague Karl Krayer, and the others were presentations I made.

Here is a partial list of the new titles now available on our site.  And more are coming each month.

59 Seconds

Book author(s) Richard Wiseman

Presented at FFBS in 2010 March

The Design of Business

Book author(s) Roger Martin

Presented at FFBS in 2010 February

Fierce Leadership

Book author(s) Susan Scott

Presented at FFBS in TYBTL

The Healing of America

Book author(s) TR Reid

Presented at the Urban Engagement Book Club

Inside Advantage

Book author(s) Robert Bloom with Dave Conti

Special Presentation

Mastering the Rockefeller Habits

Book author(s) Verne Harnish

Special Presentation


Book author(s) Rosabeth Moss Kanter

Presented at FFBS in 2010 February


Book author(s) Steven D Levitt and Stephen J Dubner

Presented at FFBS in 2009 December


Book author(s) Chip Heath and Dan Heath

Presented at FFBS in 2010 March


Book author(s) Kevin Maney

Presented at FFBS in 2010 January


Book author(s) Seth Godin

Presented at FFBS in 2009 January

Tyranny of Email

Book author(s) John Freeman

Presented at FFBS in 2010 January

Rosabeth Moss Kanter’s new book SuperCorp Made My Day!

Cheryl offers: Karl Krayer delivered a book synopsis this morning on SuperCorp: How Vanguard Companies Create Innovation, Profits, Growth, and Social Good. There were a number of companies referenced as examples, one of them my former employer, IBM. As I listened to the characteristics of how a SuperCorp was being defined, I couldn’t help but be proud of the many years I spent at IBM. One of the hallmarks of a SuperCorp is the effective use of company values; not just words on a page, but real thoughts that guide strategy and how the company’s employees think and behave when no one else  is around.  One of the IBM examples described how the company responded to the tsunami that hit in 2008. I had left the company by then, but I was there on 9/11. Not only did IBM make huge donations of money and equipment, but the individual actions of my fellow employees were nothing if not amazing. If they were in sales, they donated their commission checks, others donated their annual profit sharing payments, bonuses, a month’s salary, their vacation days, etc. The most interesting thing about IBM is they don’t publicize all the good work they do. They are intentionally low key, perhaps even humble and modest. As I sat there thinking about all the fond memories I carry of my days with IBM, I can confidently say IBM was and is a SuperCorp! Thank you, Rosabeth, for writing this book because it truly made my day!

Coming in February for the First Friday Book Synopsis – Supercorp and The Design of Business

We had a wonderful gathering, with a full room, at the First Friday Book Synopsis this morning to kick off 2010.  Karl presented the synopsis of the book The Tyranny of E-mail, and I presented the synopsis of Trade-Off.  Both good books.  Karl’s book strongly recommended that we control our e-mail time rather than letting e-mail control our time, with “scheduled check and respond” times for e-mail.  Trade-off called us to make the right distinction, and the right choice, between high-fidelity and high-convenience.  You cannot deliver both!

For February, we have two more terrific books scheduled.  They are:

Synopsis by Karl Krayer
SuperCorp: How Vanguard Companies Create Innovation, Profits, Growth, and Social Good
by Rosabeth Moss Kanter. Crown Business (2009)

Synopsis by Randy Mayeux
The Design of Business: Why Design Thinking
Is the Next Competitive Advantage
by Roger Martin.  Harvard Business School Press (2009).

If you live in the Dallas area, plan to join us for the first Friday of February.  The home page will be set up soon for your registration.  And, as always, we thank those who support our monthly event.