I had promised our blog readers additional information about the authors of The book, AgeProof: Living Longer Without Running Out of Money or Breaking a Hip by Jean Chatzky and Michael F. Roizen, M.D., (Grand Central, 2017), which takes a very different approach to the unusual two combined viewpoints of medicine and finance. If you did not read my previous post, CLICK HERE
Who are these two authors?
Jean Chatzky, the financial editor for NBC’s TODAY show, is an award-winning personal finance journalist, AARP’s personal finance ambassador and host of the pod…cast HerMoney with Jean Chatzky on iTunes. Jean is also a best-selling author. In 2015, Jean teamed up with Time for Kids and The PwC Charitable Foundation to launch Your $, a financial literacy magazine reaching two million schoolchildren each month. She lives with her family in Westchester County, New York. www.jeanchatzky.com
Dr. Michael Fredric Roizen is an American anesthesiologist and internist, an award-winning author and the chief wellness officer at the Cleveland Clinic. Roizen became famous for developing the RealAge concept and has authored or coauthored five number one New York Times best sellers.
He has been praised for encouraging Americans to exercise and live healthier lives – and has been an outspoken critic of politicians who use health funds for other purposes – particularly for taking tobacco settlement money and using it for unintended purposes. Besides advocating for a healthier lifestyle today, Roizen has speculated that by 2023 one of the 14 areas of aging might have a breakthrough that will allow people to live until 160 with the same quality of life as at age 45.
On Friday, August 5, I present a synopsis of the best-selling business book, Small Data: The Tiny Clues that Unocover Huge Trends” (New York: St. Martin’s Press, 2016) at the First Friday Book Synopsis in Dallas. You can register by clicking HERE.
But, you may not know much about the author, Martin Lindstrom. Here is a bio from the Washington Speakers’ Bureau that represents him (see citation below).
“Martin Lindstrom was named one of TIME magazine’s “World’s 100 Most Influential People” and is the author of several New York Times and Wall Street Journal best-selling books, including Buyology (Doubleday, New York, 2008), Brandwashed (Crown, New York, 2011) and Small Data (St. Martin’s Press, 2016). He is a trusted brand-and-innovation advisor to numerous Fortune 100 companies, including McDonald’s Corporation, PepsiCo, American Express, Microsoft, Nestlé, The Walt Disney Company and GlaxoSmithKline.
“Lindstrom is recognized as one of the world’s leading brand experts, having pioneered the introduction of brands on the Internet (1994), using our five senses in branding (2004), introducing neuroscience in advertising (2007) and exploring the next generation of subconscious communication (2010). He was named a top “Thinkers50 Global Management Thinker” in 2015.
“Due to his groundbreaking work, Lindstrom often features in The Wall Street Journal, The New York Times, Bloomberg BusinessWeek, The Washington Post, USA Today, The Economist, Harvard Business Review, The Independent, The Guardian and Der Spiegel. He regularly appears on ABC, CNN, CBS, FOX and the BBC.
“Buyology was voted “pick of the year” by USA Today, and it appeared on ten of the Top 10 best seller lists in the U.S. and worldwide, including The New York Times and The Wall Street Journal. His book BRANDsense was acclaimed by The Wall Street Journal as “…one of the five best marketing books ever published.” His books on branding have been translated into more than 50 languages and published in more than 70 countries worldwide.
“Lindstrom is a regular contributor to Fast Company, TIME and NBC’s Today with his popular “Main Street Makeover” TV series.”
With this week’s first and second round games in the NCAA basketball tournament, I am reminded of a book I read three years ago by Seth Davis, who is a Sports Illustrated columnist and CBS studio participant. His book, When March Went Mad: The Game That Transformed Basketball (New York: St. Martin’s Press, 2010), was about the epic battle featuring Larry Bird of Indiana State and Magic Johnson of Michigan State, played on March 26, 1979.
The game was broadcast by NBC with Dick Enberg, Al McGuire, and Billy Packer at the mike. It is a game I will remember forever, not because it was a great game – it was not – but rather, because of the amazing context, hype, and the fact that it launched college basketball onto the big-time scene.
Prior to that time, college basketball was telecast regionally, with a few national games occasionally on a weekend. This game sparked interest in the sport, with two stars who became NBA legends, and played against each other many times.
Michael Wilbon of The Washington Post said the book is “a must-read for anybody who considers themselves a basketball fan.” I agree. It is very readable account not just of that game, but about all the build-up that began weeks before, and the window through which we now watch the game.
Particularly memorable is the account of Billy Packer’s refusal to acknowledge the greatness of Indiana State, because they did not play Top-20 teams in their conference. In fact, NBC had to arrange for a special broadcast to allow the country to see the team, and more especially, Larry Bird. In fact, to avoid any potential problems, Packer did not even cover the team in the early playoff rounds. Like all the other skeptics, he later came around.
But, you will enjoy his first book about this 1979 epic game, and all the events that led up to it, and followed it. It is history told as well as anyone could tell it.
Obviously, you will not see this at the First Friday Book Synopsis in Dallas. Not only is it too old, but it also is not about business. However, occasionally it’s good to read something else. Try this one!
If you watched NBC’s program narrated by Bette White on Sunday, September 1 about the 30 funniest moments in television history, you saw that the “I Love Lucy” chocolate factory candy scene was # 1.
You can watch the scene by clicking here.
Yes, that is funny. I have to admit to you that I didn’t think most of the other 29 scenes on the show were very funny. There were two exceptions – one was from the “Dick Van Dyke Show” at an auction, and another from “All in the Family,” where Edith stuffs a phone message in her bra. I guess I just didn’t choose to use my time in the ’70’s and ’80’s watching sitcoms. And, I still don’t today.
Back to Lucy. The literature on Lucille Ball is not universally favorable. While the biographies portray her as talented and driven, we can conclude that she was a flawed person. (Of course, who isn’t?) She doesn’t top Marilyn Monroe in the quantity of biographies written about a famous person, but she certainly had plenty. Click here for a sampling from Amazon.com. She was particularly “egged” in the tabloids when she disapproved of Patty Duke, at age 23, dating her son, Desi Arnaz, Jr., at age 17. You can read a quick tracking of her life by clicking here. Regardless of what people have written, there is no question that she brought great entertainment to millions of Americans for many years.
Did you watch that show on NBC? Do you have a favorite comedy scene? Let’s talk about it really soon.
I was disappointed in a recent article in B&C (Broadcasting and Cable) magazine. In the July 11, 2011 issue, the feature article was “Women in the Game” (pp. 8-16). The message of the article was that “the TV sports business is hardly an old boys’ network. Meet the women making big plays behind the scenes.”
That is exactly what the article chronicles – women behind the scenes. It includes highlights about the careers of:
Karen Brodkin – Senior VP, Business and Legal Affairs – Fox Cable Networks
April Carty-Sipp – Senior VP, Creative Services – Comcast Sports Group
Teresa Chillianis – General Manager – Cablevision MSG Varsity
Christine Godleski– COO – WNBA
Debra Honkus – CEO – NEP Broadcasting
Jodi Markley – Senior VP, Operations – ESPN
Lorie McCarthy – Senior VP, General Sales Manager – Turner Sports
Deborah Montiel – VP, Marketing – GolTV
Rebecca Schulte – Senior VP and General Manager – Comcast Mid-Atlantic
Suzanne Smith – Producer/Director – CBS Sports
Molly Solomon – Coordinating Producer – NBC Olympics and Talent Development
Melinda Witmer – Executive VP and Chief Video and Content Officer – Time Warner Cable
I am thrilled at these stories. I am elated that these women have broken the glass ceiling in one of the most difficult business contexts that exists in the world.
But, why not include women in front of the scene? For years, women have filled the role of sideline reporters. But, now look at Pam Ward, who calls play-by-play for college football and basketball for ESPN. Or Doris Burke, who is a prime analyst for men and women contents in college basketball for ESPN and ABC. There are others. I can’t include them all. But, on the sidelines we have seen Pam Oliver for FOX, Andrea Kremer for NBC, Lesley Visser for CBS and ABC, Suzy Kolber and Michele Tofoya for ESPN, among many others.
The one that I am the proudest of is Erin Andrews from ESPN. She has remained resilient in the face of an awful, invading peephole video expose by a cowardly stalker, shot through a keyhole of her hotel room. In spite of the negative publicity and occasional “cat-calls” from fans in the stands, she has continued to do her job. She covers football, baseball, basketball, and other sports, and has not flinched from any of the pressure created by the negative incident. She asks tough questions and seeks out stories. She even now hosts a weekly college football show with Andre Ware that airs on ESPN, and is featured on College Game Day every Saturday morning.
I refuse to watch the peephole video. It is widely available on the internet for free. Not that she isn’t attractive – she’s actually beautiful. I just think that if she wants to show us her body, she should be the one who decides to do it. The uninvited and imposing stalker who invaded her privacy has no right to show us anything about Erin Andrews that Erin Andrews does not want us to see. Make no mistake – I will look at her if she makes herself available. But, notice that in that case, she would have decided to feature herself. That’s the only way that I am going to participate as a viewer.
But, Erin Andrews is not about looks. She does her job. She does it well. There are other women who do this work well. We should see more articles about “Women in the Game” who are in front of the scene, not just behind it.
In September at the First Friday Book Synopsis, I will feature a book about ESPN. It is called These Guys Have All the Fun: Inside the World of ESPN. It’s not all about guys, and I will have some content from Erin Andrews. I hope that someday soon she will write her own book.
What do you think? Let’s talk about it.